Two British institutions are teaming up from October, with Beechdean Dairies taking centre stage as the Royal Albert Hall’s new ice cream supplier. The family-owned business will bring its luxurious Loseley Dairy Ice Cream to the iconic venue as part of a new four-year deal, providing mouth-watering treats throughout the Hall.
Taking inspiration from the Hall’s vast range of events, Beechdean intend to mirror the diversity of performances, whilst keeping a touch of British heritage in the ice cream they offer patrons, offering a variety of well-appointed flavours such as Strawberries & Clotted Cream, Luxurious Vanilla and Belgium Chocolate Truffle.
Customers who visit the Hall will be able to enjoy the delightful taste of Loseley whilst appreciating outstanding performances on the famous stage, which plays host to world renowned musicians, dancers, sport stars and more. The result will be a truly exceptional customer experience, combining world class entertainment with high quality, traditional dairy ice cream – ideally suited to the surroundings.
Philip Marshall, Director of Business Development at the Royal Albert Hall, said: “At the Royal Albert Hall we want to deliver unforgettable experiences to all our audiences, matching the incredible shows on our stage with fantastic hospitality throughout the Hall. We are therefore delighted to be able to offer Loseley as a high quality, traditional dairy ice cream, which we feel is ideally suited to our surroundings.”
Andrew Howard, Co-founder of Beechdean Dairies commented on the partnership saying: “We are thrilled to announce our partnership with the Royal Albert Hall. Beechdean Group has always been proud of its British heritage and is very excited to be associated with such an iconic British venue. We are looking forward to working with the Royal Albert Hall to create a unique customer experience using our ice cream.”
The brand’s partnership with the world famous venue represents a new phase in Beechdean Dairies’ continued growth, with many exciting developments ahead. Beechdean is committed to supporting the Royal Albert Hall in engaging with its audience, finding new ways to grow and develop the sponsorship with the aim to develop a bespoke partnership that will help the venue to achieve its key objectives and enhance the customers’ overall experience. For further information, please contact firstname.lastname@example.org